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	<title> &#187; Client News</title>
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		<title>Keefer&#8217;s Restaurant Launches Blog</title>
		<link>http://sallyonmedia.com/2009/12/keefers-restaurant-launches-blog/</link>
		<comments>http://sallyonmedia.com/2009/12/keefers-restaurant-launches-blog/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 19:11:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Client News]]></category>

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		<description><![CDATA[Sally On Media is proud to play a part in Keefer&#8217;s Restaurant&#8217;s foray into social media. I&#8217;m having a grand ole time working with three marketing partners: veteran ad man Tom Ungar, a former Burnetter (like me) who now heads up The Ungar Group; Avery Cohen, founder of internet marketing and analytics firm Metrist Partners [...]]]></description>
			<content:encoded><![CDATA[<p>Sally On Media is proud to play a part in <a href="http://www.keefersrestaurant.com">Keefer&#8217;s Restaurant&#8217;s</a> foray into social media.</p>
<p>I&#8217;m having a grand ole time working with three marketing partners: veteran ad man Tom Ungar, a former Burnetter (like me) who now heads up <a href="http://www.ungargroup.com">The Ungar Group</a>; Avery Cohen, founder of internet marketing and analytics firm <a href="http://www.metristpartners.com">Metrist Partners</a> and one of the best marketing minds in the business; and designer Mark Ingraham, founder of <a href="http://www.ingycreative.com">Ingy Creative</a>.</p>
<p>Together, we are helping to expand the audience for Keefer&#8217;s fare.  Indeed, as I have learned, Keefer&#8217;s is a steakhouse with a French twist&#8211;delivering on flare and flavor unmatched by &#8220;regular&#8221; steakhouses.  The restaurant&#8217;s <a href="http://www.keefersrestaurant.com/reviews.html">accolades</a> help to explain how Keefer&#8217;s does it.</p>
<p>We&#8217;ve recently launched <a href="http://www.keefersrestaurant.com/blog">Keefer&#8217;s blog</a> featuring interviews that I did with brothers Glenn and Rich Keefer and Chef John Hogan. Last night, while watching Julie &amp; Julia, I thought constantly of John, who met Julia Child early in his career. She truly is an inspiration to chefs and foodies alike.</p>
<p>Having worked with global companies for most of my communications career, it&#8217;s nice to work with a local company for a change&#8211;you know, companies aren&#8217;t that different, whether they have 20 employees or 20,000 employees.  We wall want to deliver quality products and services, on time, and we all want customer loyalty.  We all want trusting and passionate work environments.  As you can see from the blogs with Gleen, Rich and John, Keefer&#8217;s delivers on all fronts.</p>
<p>Stay tuned for more blog postings and a special winter promotion from Keefer&#8217;s!</p>
<p>And please spread the word about the blog&#8230;:)</p>
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		<title>Sally On Media Launches Weave The People</title>
		<link>http://sallyonmedia.com/2009/10/sally-on-media-launches-weave-the-people/</link>
		<comments>http://sallyonmedia.com/2009/10/sally-on-media-launches-weave-the-people/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 23:10:20 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Client News]]></category>
		<category><![CDATA[bit.ly]]></category>
		<category><![CDATA[effective meetings]]></category>
		<category><![CDATA[PR launch]]></category>
		<category><![CDATA[weave the people]]></category>

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		<description><![CDATA[I am thrilled to be part of the public launch of Weave The People, a web-based tool that unleashes people&#8217;s potential via more effective, face-to-face meetings. My client is Paul Caswell, a technology inventor born in Manchester, England who now calls Chicago home. Paul founded Weave Technology LLC just a year ago and launched his [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-33" title="Weave The People Logo" src="http://sallyonmedia.com/wp-content/uploads/2009/10/weave_PR_image1.jpg" alt="Weave The People Logo" width="130" height="160" />I am thrilled to be part of the public launch of Weave The People, a web-based tool that unleashes people&#8217;s potential via more effective, face-to-face meetings.</p>
<p>My client is Paul Caswell, a technology inventor born in Manchester, England who now calls Chicago home. Paul founded Weave Technology LLC just a year ago and launched his first product, Weave The People, October 6.  I am proud to say the press release resulted in about 300 visits to his site in just 3.5 days&#8211;about 1/5 all visits in the last four months!</p>
<p>The bit.ly version of the PR Web press release has likely garnered about 300 click-throughs in the same amount of time. http://bit.ly/weavelaunch.  We&#8217;d really appreciate it if you would tweet the following message:  Unleash Your Potential with Weave The People http://bit.ly/weavelaunch</p>
<p>For more information on this exciting tool, please visit www.weavethepeople.com.</p>
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